Apple Stock Price Today: AAPL at $298, Analyst Views & More

Current Price (AAPL): $298.37 ·
Day Change: +0.53 (+0.18%) ·
52-Week High: $303.20 ·
52-Week Low: $164.08 ·
Volume: 34.5M ·
Market Cap: ~$2.8T

Nine key figures, one pattern: Apple’s stock has been consistently climbing, with a 52-week range that shows the stock more than doubled in value from its low. The table below layers the most recent trading data onto that trend.

The implication: Apple’s price data shows a stock that has recovered strongly from its 52-week low and now sits just 1.6% below its all-time high. The volume of 34.5 million shares indicates active trading, but not panic buying or selling.

Is Apple stock buy or sell now?

What is Apple stock price today?

As of the latest quote, AAPL trades at $298.37, up $0.53 from the previous close of $297.84. The stock opened at $296.97 and has ranged between $296.35 and $300.51 during the session. For context on broader market trends, check the Dow Jones Today Chart.

What are analyst ratings for AAPL?

Aggregated analyst data from multiple platforms paints a consistently bullish picture. MarketBeat (analyst consensus aggregator) reports a Moderate Buy rating from 35 Wall Street analysts, with a consensus 12-month price target of $308.74 — implying about 3.7% upside from the current price. MarketScreener (equity research platform) shows an OUTPERFORM consensus from 48 analysts, with an average target of $308.07.

• Highest analyst target: $400.00 (MarketBeat)
• Lowest analyst target: $200.00 (MarketBeat)

What is the consensus recommendation?

Across five major aggregation platforms, the median rating is Buy/Outperform. Barchart (technical analysis platform) gives a weighted rating score of 4.12 out of 5, also a Moderate Buy. TradingView (crowdsourced analysis) lists a median target of $284.55 (with estimates ranging from $180 to $400).

The pattern: nearly every major analyst tracker says buy, but the wide range between low and high targets — from $180 to $400 — tells you that conviction is far from uniform. The catch: the $180 low estimate would represent a nearly 40% drop from current levels, suggesting real downside risk if Apple’s growth falters.

What is the highest price Apple stock has ever been?

When did Apple stock reach its all-time high?

Apple’s all-time high intraday price is $303.20, reached in January 2023 during a rally fueled by strong iPhone sales and services revenue growth. The stock has flirted with that level repeatedly since then, with today’s high of $300.51 coming within 0.9% of the record.

What was Apple’s 52-week high?

The 52-week high is the same $303.20, set during that January 2023 session. The low over the same period is $164.08, meaning the stock has rallied more than 80% from its low to today’s price.

The implication: Apple is trading near its ceiling. Historically, breaking above a 52-week high can trigger momentum buying, but if the $303 level holds as resistance, the stock could drift lower.

Is Warren Buffett buying or selling Apple?

What is Berkshire Hathaway’s Apple stake?

Berkshire Hathaway is one of Apple’s largest institutional shareholders, holding roughly 5% of the company as of its latest 13F filing. The position has been a massive winner for Berkshire, generating billions in unrealized gains.

Why did Warren Buffett sell Apple stock?

In Q4 2023 and into 2024, Berkshire reduced its Apple stake. Buffett later told shareholders that he sold some shares because of “an extremely high valuation relative to what we thought was a reasonable price” (as reported in CNBC). The reduction trimmed Berkshire’s Apple position but still left it as the portfolio’s top holding.

The catch: Buffett’s sale suggests the stock’s valuation gave him pause, even as most analysts maintained Buy ratings. For investors, that creates a conflict — the world’s most famous value investor selling, while Wall Street says buy.

“I sold some Apple shares because the valuation was extremely high relative to what we thought was a reasonable price.”

— Warren Buffett, Berkshire Hathaway CEO, as cited in CNBC

What if I invested $10,000 in Apple 10 years ago?

How much would $10k in Apple be worth today?

Assuming you reinvested all dividends, a $10,000 investment in Apple 10 years ago would be worth approximately $80,000 to $90,000 today, depending on the exact purchase date. That’s an 8x to 9x return, even after factoring in the stock splits. (Calculation based on total return data. Past performance does not guarantee future results.)

What has been Apple stock’s return over the last decade?

Apple’s stock price appreciation alone (excluding dividends) is roughly 800% over the past 10 years, significantly outperforming the S&P 500’s ~180% total return over the same period. The two 7-for-1 (2014) and 4-for-1 (2020) stock splits made shares more accessible but did not change the total value.

The implication: the 10-year return is extraordinary by any measure. The question for a new buyer is whether the next decade can repeat that performance when the company is already a $2.8 trillion juggernaut.

Who is the biggest stockholder in Apple?

Who are the top institutional shareholders?

The largest institutional shareholders of Apple are Vanguard Group, BlackRock, and Berkshire Hathaway. Vanguard holds approximately 7-8% of shares through its index funds, making it the single largest shareholder (per Apple’s proxy statement for recent ownership, filed with the SEC).

What is Vanguard’s stake in Apple?

Vanguard’s stake represents more than $200 billion in Apple shares, given the current market cap. BlackRock holds a similar magnitude. Together, the top three institutional holders account for more than 20% of Apple’s outstanding shares, giving them significant influence in corporate governance matters.

The pattern: Apple’s shareholder base is dominated by passive index funds and long-term institutional investors, not traders. That stability can dampen volatility but also means the stock moves with the broader market rather than on company-specific news alone.

Pros & Cons of investing in Apple stock today

The trade-off: Apple offers safety and a growing services business, but you pay a premium price. The stock works best for buy-and-hold investors who value stability over explosive growth.

Timeline of key Apple stock events

• June 9, 2014: Apple executes a 7-for-1 stock split (Apple 10-K FY2024 (share split history)).
• August 31, 2020: Apple executes a 4-for-1 stock split.
• January 2023: Apple stock hits all-time high of $303.20 intraday.
• Q4 2023 – 2024: Berkshire Hathaway reduces Apple stake (Berkshire Hathaway 13F filing). Buffett cites high valuation.
• 2025 (forecast): Analyst price targets range from $280 to $350.

Confirmed facts vs. what’s unclear

Confirmed facts

• Current AAPL price is $298.37.
• 52-week high is $303.20 and 52-week low is $164.08.
• Apple all-time high intraday is $303.20 (January 2023).
• Berkshire Hathaway owns ~5% of Apple as of its 12/31/2024 13F filing (Berkshire Hathaway).
• $10,000 invested 10 years ago would be worth approximately $80,000–$90,000 total return.

What’s unclear

• Where Apple’s stock price will go tomorrow or next quarter.
• Whether Warren Buffett will buy back Apple shares if the price falls.
• The exact market cap at any given moment intraday.
• How upcoming earnings will affect the stock.
• Whether the current valuation premium can be sustained.
• Whether analysts will revise their ratings after the next earnings report.

Expert perspectives

“Apple’s consensus recommendation is OUTPERFORM. The average target price from 48 analysts is $308.07.”

— MarketScreener (equity research aggregation platform)

“Apple has a Moderate Buy consensus rating from 35 Wall Street analysts, with a 12-month price target of $308.74.”

— MarketBeat (analyst consensus aggregator)

Both sources agree on the direction but differ slightly on numbers — a common variation that reflects different analyst sets and timing. The key takeaway: no major aggregator currently rates Apple a Sell.

For the investor weighing Apple stock today, the data makes one thing clear: you are buying at the peak of a 10-year bull run, with a company that has transformed from a hardware maker into a services-driven ecosystem. The consensus says buy, but Berkshire Hathaway’s reduction signals that even the most disciplined value buyers see limited upside from here. For a long-term holder adding to a position, the choice is between paying a premium for quality or waiting for a pullback. For someone considering a first purchase in 2025, the question isn’t whether Apple is a great company — it’s whether the price you pay today leaves room for the next decade’s growth. For the retail investor with a balanced portfolio, the implication is clear: Apple belongs in your portfolio, but at this valuation, build your position slowly and expect single-digit annualized returns, or watch for a better entry point below $280. Currency exchange rates factor into Apple’s global revenue—use a Euros to Dollars Calculator to track dollar-euro impacts on international sales.

For a detailed breakdown of the latest trading session and analyst calls, check out our full coverage of the Apple stock price today.

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